Key to Safety cards are friendly reminders to pedestrians to play it safe while exploring the streets by the beach. Each card includes pocket-sized safety tips.
WalkWise Tampa Bay distributed 60,000 of the cards prior to this year. This year, an additional 50,000 cards have been provided to be included in hotel key card packages, information kiosks, or handed out at community meetings and events, totaling 90,000 to date.
Tony Satterfield, General Manager at Alden Suites Beachfront Resorts talked to us about how he uses the cards to inform hotel guests, “We include them in our welcome packet and point out to our guests to be careful while enjoying St Pete Beach.” Doug Izzo, Government Affairs Representative at the Tampa Bay Chamber of Commerce echoes Satterfield’s sentiment, adding, “Hoteliers tell us how much they love the cards and how appreciative their visitors are for hotel staff taking the time to hand out cards and discuss them. It’s a nice personal touch.”
Izzo says the cards help people to stay safe when walking to favorite restaurants or spots on the beach: “The Key to Safety cards are a tremendous asset and have made an impact in our communities since they were introduced a few years ago. These cards teach people to use the unique crosswalk system along Gulf Boulevard and give folks an extra reminder to walk carefully.”
The Florida Department of Transportation (FDOT), WalkWise Tampa Bay, and the Tampa Bay Beaches Chamber of Commerce teamed up to provide the cards. The cards are the size of a room key and can be slipped into a wallet or pocket easily; they read, Your Key to Safety Starts with You.